The woman behind the popular brand is Sif Jakobs. Her travels, lifestyle and an instinctive passion for design have created a very personal jewellery label devoted to creating affordable luxury.
Born in Iceland, educated as a goldsmith in Sweden, and a well-seasoned traveller, Sif’s base since the year 2000 has been Copenhagen. For years, Italy has been her second home. Her love of Italian elegance has been a constant source of inspiration, something that is evident in the titles of her collections, which are named primarily after Italian cities.
The award-winning brand Sif Jakobs Jewellery designs and produces sophisticated jewellery of the highest standard with a modern expression. Today, the brand is known for its unique design profile and strong DNA. Since the launch of Sif Jakobs Jewellery in 2009, the brand has grown rapidly and is regularly featured in popular fashion and lifestyle media.
Sif Jakobs Jewellery also has a growing international fan base, and the jewellery is often seen on celebrities such as Miley Cyrus, Katy Perry, Dua Lipa and so on. Additionally a wide range of fashion bloggers love Sif Jakobs Jewellery and the brand frequently appears in their media.